Enrichx AI transaction and merchant enrichment

Hey everyone! I’m part of the team behind enrichx.io, a platform we built to solve a problem we constantly saw in the fintech space: raw transaction data is messy, inconsistent, and borderline useless for real analytics or customer-facing experiences without heavy lifting.

So we built an API that enriches financial transaction data in real-time. It identifies the merchant, categorizes the transaction, and cleans up ambiguous strings like “POS 123456 CAIRO EG” into something readable and insightful (e.g., “Starbucks - Coffee Shop”).

Some cool stuff we’ve implemented: • Real-time enrichment with >95% accuracy • Local merchant recognition (especially useful in MENA) • Easy REST API integration • Scalable for banks, PFM apps, and analytics platforms

We’re already seeing great results with partners, and would love feedback or thoughts from the Reddit community. Whether you’re building a personal finance app, running data science at a neobank, or just curious about how this works — I’d love to chat or give you access to test the API.

Ask me anything — or hit me up if you want a demo!