Google users less likely to click links with an AI summary in results

2 moneil971 1 7/23/2025, 4:08:35 AM pewresearch.org ↗

Comments (1)

NoPicklez · 13h ago
Not surprising but interesting to see.

An issue I see is that from my understanding the website that Google generates its summaries from aren't receiving a benefit from their contribution. In years to come there will be a reduced incentive to have a knowledge based website if your users aren't engaging with it, nor are you receiving a benefit from your information being used.

You need to incentivize people creating the content you want to learn from and use.