The F1 movie is a cinema smash hit, on track to outperform previous Apple films

Comments (2)

bitpush · 5h ago

> Whatever you think about Apple’s in-your-face advertising tactics, it seems to be paying off.

Yup. Intrusive ads are bad, until their god does it.

sigilis · 53m ago

This statement is not excusing the advertising practices, just that advertising their product has likely had a positive effect on the returns from the film.

They are calling out the tactics as “in-your-face”. This is hardly an endorsement.

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The F1 movie is a cinema smash hit, on track to outperform previous Apple films

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