Hit 1k signups with HypeDesk – and now I'm changing direction. Here's why

3 coursecrumbs 0 7/9/2025, 4:31:50 PM
Hey everyone! I’m Alex, founder of HypeDesk.io — a niche marketing platform I built to help indie devs grow without spending money on ads.

The original idea was simple: Create tools that help you get noticed with zero budget.

I started with a promo module — a curated list of 400+ places (directories, profiles, communities) where you can list your project, get traffic, and build domain authority. I added a copilot to generate your content in one click and a Chrome extension to autofill forms with your info anywhere.

Then I built a lead generation + cold email module — very basic, but with AI personalization. I use it myself and it brings in 10–15 signups/day.

I kept pricing simple: $19 lifetime. Now it’s $49. I’ve made 51 sales so far (50 at $19, 1 at $49 ).

But here’s what I’ve learned: - People who don’t have a marketing budget... often won’t pay for tools either — even cheap ones. - Lifetime + low pricing = hard to find new users sustainably. - Most users want full automation. Even if it’s $19 for life, they won’t do the work manually.

So while 51 sales is a nice start, I knew I couldn’t scale it like this.

What’s next?

I’m evolving HypeDesk into a full "marketing without ads" automation platform.

First new module: Social Monitoring It uses AI to find relevant posts and leads on Reddit, X, Quora, Bluesky, and more — and gives you daily tasks. You or your VA just follow the tasks, comment, DM, post — and grow.

Because of how complex keyword tracking + AI analysis is, I’m moving to monthly pricing:

Just Directories? $9/project

Leads? + $9 for 10k leads

Social Monitoring? Depends on how many keywords (10, 50, 100+)

Would love your thoughts, feedback, or just a if you’ve ever struggled with the "marketing without a budget" trap like I did.

Let’s grow better. – Alex

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