Benchmark Scores Aren't Enough: A/B Testing AI in Production

2 royalfig 1 4/28/2025, 8:22:32 PM blog.growthbook.io โ†—

Comments (1)

royalfig ยท 3d ago
Goodhart's Law states, "When a measure becomes a target, it ceases to be a good measure."

This applies to our favorite LLM models, too, meaning that as they optimize for scoring high on benchmarks, how do we know that's also good for real-world performance like accuracy, latency, or user engagement?

A/B testing AI models helps give you real feedback on how your LLM and its configuration is performing.