HN Reader

Show HN: Playmaker – Vibe marketing, powered by deep-research

6 anianroid 1 5/15/2025, 2:15:23 PM tryplaymaker.io ↗
Built Playmaker to help busy founders and GTM folks execute faster. In its current form, think of it as an early GTM enabler.

Under the hood, I repurposed David Zhang’s excellent deep-research project to auto-discover info about a business using just an email (extracts and analyzes the domain).

What Playmaker does today:

Generates unique campaign ideas (“plays”) tailored to your business

Suggests the exact tool stack to execute each play

Defines success metrics so you can work backwards with clarity

What’s coming soon:

Powerplays – curated, proven plays from top marketers and GTM frameworks

Handoffs – export strategies as clean documents (Markdown, CSV, PDF)

Actions - run automated campaigns by exporting to Clay, n8n etc. with just a click

We’re in beta but shipping weekly. Would love feedback, ideas, and early testers

Comments (1)

_QrE · 6h ago
The index page is a great way to capture emails I'm sure, but I'd like to get an idea of what the product actually does. Regardless, this seems like it could be useful, not just as a way to get a playbook, but also to see how others see your company from the outside.

Small nitpicks: I've registered for a project I'm currently working on (temprary.com), and it seemed to get stuck. Then it refreshed, and I saw an empty page with just the plays / context / powerplays header. I had to click on the 'continue signup' link on one of the emails to have the analysis progress. I've also been sent 3 emails upon registration; 2 of them 'autocorrected' the company name.

From looking at the results, it seems like it makes interesting suggestions, but they feel very 'cookie-cutter', and a little bit off. As an example, it tells me to list the app in the GitHub marketplace (well, something to that effect, at least), and it then also suggests: "Deploy a bot in developer forums to automatically engage with users discussing temporary code management, answering queries, and suggesting Temprary as a solution." - maybe a way to tell the bot to not suggest stuff like that would be good.

I kind of expected a bit more, from the description. I haven't set up social media accounts for Temprary - are you not going to tell me about that, or that I should put some blog posts for SEO, or something else to that effect? Playmaker correctly identifies that there's limited info available about Temprary, and it does a pretty good job of identifying the target market, but it feels like it stops a little bit short of being useful. Are you not going to tell me good ways to build a list for the customer profile that you've identified?

I do however like how everything is presented. I feel like if you give more context to the LLM, and you feed it more info about GTM, Marketing etc, it could come up with better suggestions, and actually present something novel and actionable. I'd be looking at either automating the plans I already have, or finding out some approach that I haven't thought of before; you can expect that I've already asked an LLM about GTM strategies before coming to you. So 'Powerplays' sound interesting, if you could adapt the playbooks and expertise of professionals to whatever I am currently building.

Best of luck.